Disclosure: Mama Smith’s was compensated for this post. All opinions expressed are 100% her own.
I love Halloween! I always dress up with my daughters – I think family costumes are so fun. Sometimes we match, sometimes we don’t – but I still love dressing up. Halloween can be so much fun and it is a blast to open up and express yourself while walking your kids around the neighborhood. And apparently I am not the only mom that feels this way – If you think Halloween is just child’s play then think again!
According to online retailer zulily, sales data shows purchases for adult costumes have increased 41% from 2014 to 2015. Additionally, nearly one-third of adults aged 25-34 said they plan to dress up for Halloween this year, according to a recent survey*. That’s more than their 18-24 year old counterparts, in which only one in four said they were dressing up this year.
Based on zulily sales data and a recent survey, here are some of the top adult costumes for 2015:
- Movie/TV characters: It’s no surprise Princess Leia and Minions were the top picks, both franchises have new installments coming out this year.
- Superheroes: Girl power reigns supreme with WonderWoman and CatWoman as the top picks.
- Disney Characters: Both the classic Snow White and Frozen’s Anna and Elsa were at the top of the list.
- Prince William and Kate were ranked the top choice for costume inspiration for couple’s this year.
- Star Wars was cited as the top overall movie choice for costume inspiration this year
- The Walking Dead was the top TV show choice for costume inspiration. Season 6 premieres October 11th.
zulily is an online retailer focused on serving up fresh, unexpected items at the best prices. Customers have something new to discover each and every morning, so be sure to check back on zulily.com to shop unique items for the whole family. I love zulily and check it daily. It is one of my favorite online retailers to shop and if you haven’t checked it out yet, boy are you missing out!
I plan to dress up as Boba Fett from Star Wars – who are you going to be this year? Are you matching with your kids or spouse?
*The study was conducted online using the GfK “Knowledge Panel,” an online probability-based panel designed to be representative of the US general population, not just the online population. The study consisted of 1,000 interviews conducted between September 18th and September 25th among adults aged 18+. The margin of error is +/-3 percentage points.
